What is Carrier Sales?

Carrier sales is the function inside a freight brokerage or 3PL responsible for finding trucks, negotiating rates, and booking loads. Carrier reps build carrier relationships, cover freight, and respond fast — but the job gets harder as volume scales.

Why Carrier Sales Is Under Pressure

In today’s market:

• Capacity is shifting constantly

• Margins are thin

• Everyone wants faster coverage, even after hours

But hiring more reps takes time and money. And most teams are drowning in:

• Rate emails

• Call lists

• Chasing paperwork

• Repeating the same convos 100x/day

What If Carrier Sales Could Run Itself?

AI agents can now run parts of carrier sales automatically:

• Monitor your inbox for rate offers

• Email or text carriers about open loads

• Negotiate simple rates based on your rules

• Confirm coverage

• Push updates to your TMS or dispatcher

It’s like having a rep that never sleeps, never burns out, and responds in seconds.

How to Try It?

If you run carrier sales and want to book more freight, stop chasing emails, keep your team from burning out you can see it live in 10 minutes - Book a demo